7 Malls, 6 Cities, 1 Run for Alzheimer’s

The Forum is hosting The Purple Run with NIMHANS, India’s biggest run for Alzheimer’s awareness on the 30th of September 2018 across 7 malls at the same time. Alzheimer’s, the most common form of dementia, is the 5thleading cause of death in people over 55 years of age, and in India, more than 4 million people suffer from various forms of this illness. Despite this, there’s a stigma attached to mental illnesses amongst us.

The Purple Run offers 4 categories of running distances – 3 km (Family Run), 5 km, 10 km and the half marathon distance of 21km, giving each participant an opportunity to run in their comfort zone. The Run starts from the respective malls and culminate at the same venues. The roads of Koramangala and Whitefield will be graced by some of the finest long distance athletes from across the city along with other running enthusiasts who will put their best foot forward to achieve the desired goals.

There are cash prizes for over Rs. 17 lakhs and gift hampers to be won; the highest being Rs.35,000/- for the first place in the 21km run, and Rs.20,000/- for the 10km run. The runners in the 3km and 5km categories will win gift hampers. To participate, register with a nominal registration fee and a part of the proceeds shall go to NIMHANS towards treatment and research for Alzheimer’s.

This Run is not for just the trained. This Run is for everyone!

Registration Avenues:

  1. Online registrations can be done through the Forum website http://www.forummalls.in/forumpurplerun/
  2. Entry forms will also be available at the information desk of The Forum Mall, Koramangala & the Forum Neighbourhood mall, Whitefield.

About Prestige Group

Founded in 1986, the Prestige Group has firmly established itself as one of the leading and most successful developers of real estate in India by imprinting its indelible mark across all asset classes. Over the last decade, the group has grown exponentially with a turnover is today in excess of Rs. 3518 Cr (for FY 15); a leap that has been inspired by CMD Irfan Razack and marshalled by his brothers Rezwan Razack and Noaman Razack. Having completed 210 projects covering over 80 million sq ft, currently the company has 53 ongoing projects spanning 54 million sq ft and 35 upcoming projects aggregating to 48 million sq ft of world-class real estate space. The Prestige Group today has become a name that is synonymous with innovation. The company has pioneered many landmark developments and introduced many firsts to South India., with the group being the only developer in South India to boast of such a widely diverse portfolio covering the residential, commercial, retail, leisure and hospitality segments.

About Prestige Retail

The Prestige Group forayed into retail with their first mall in Bengaluru, The Forum Koramangala in the year 2004. Over the years, Forum has made a home for itself in 5 cities, welcoming over 50 million guests so far. Forum’s malls have hosted and continue to host, over 1000 retailers with Indian and global brands together. Forum Malls today have 7 operational centres across 5 cities in South India and over 6 properties in the pipeline. Forum has also won many accolades from Asia Pacific International Property Awards, Images Retail Awards, Shopping Centre and Mall Awards by AAGCC, Realty Plus Awards, CNBC Real Estate Awards and Asia Pacific Shopping Centre & Mall Awards.